The NCAA should pay players for their name, image, and likeness


One prominent question about college sports is: Should college athletes be paid by the NCAA for their name and likeness? Many college athletes have started to take different routes to the NBA, such as the NBL and the G-League where they can earn a paycheck. The NCAA has started to wake up and begin to implement rules for the future.“The NCAA says it intends to allow college athletes to earn compensation—but it says it’s only starting to work out the details of how that would take place,” according to the National Public Radio.

Personally, I believe that college athletes should be paid for their name and likeness because of the money that they bring to their respective sport.

The NCAA is a multi-billion dollar organization that pays coaches millions of dollars. Why should athletes who work so hard every year and not get paid a cent? 

If we look back at the 2018-2019 season, one of the most viewed college basketball seasons of all time, schools like Duke University were able to make $36.4 million and Coach Mike Krzyzewski was making around $9 million in that year alone.

 Solely based on his name and likeness, Duke standout Zion Williamson could have earned over $2 million through jersey sales, social media, and sponsorships.

Another question that comes up a lot is: College athletes already get a free education, so why should they be paid on top of that? The answer to that question is simple. It costs roughly $10,000-15,000 to attend college in-state and roughly $30,000-60,000 to attend college out of state, and players would be making so much more than that. According to Bleacher Report, many DI college athletes could have made over $200,000 and some over $500,000.  If we look back at Williamson, who was given a free education to go to Duke, which is $71,000; however, that number doesn’t even compare to the over $2 million that he could’ve made. 

Another student-athlete that helps my argument is UCONN women’s basketball standout, Napheesa Collier. As many of us know, the WNBA has trouble making good profits due to low viewership numbers and, therefore, they have trouble paying their player’s reasonable amounts. Players like Collier could make significantly more per year in college than in the WNBA. According to Fansided, Collier was on track to make $1 million by the end of the season but ended up making none of it due to the NCAA’s rules.  

Although the NCAA has been making progress in paying student-athletes, there is still a lot of work to be done in the future to give these athletes what they deserve.